Are your brand and vision in sync with each other? This week’s first article covers how to stand out and attract the clients you want, while staying true to your goals.
But what if you need to make a change to get to that point? Our second article encourages you to grow and embrace that change. Because change means evolution, and it doesn’t have to be scary. Become the visionary CEO and the respected design firm you want to be!
Strategic Brand Management: Key Steps to Align Your Vision and Market Position
Are you attracting the right clients, or just any clients? Your brand should do more than look good. It should clearly communicate your values, set you apart from competitors, and create a lasting emotional connection with your audience. Our latest blog post breaks down the key steps of strategic brand management so your firm’s vision and market position are aligned and impactful.
Embracing Change So You Can Grow Your Design Business
Is your design business feeling stuck, stagnant, or just too complacent? Growth can’t happen without change, and resisting it could be holding you back. In our latest article, we explore the mindset shifts and strategic decisions interior design business owners must embrace to evolve into visionary CEOs. From leadership and team structure to systems and metrics, find out how to move past what’s holding you back and unlock your firm’s next stage of growth.
Catch up on the Creative Genius Podcast and all of our latest episodes, featuring guests like Tina Ramchandani, Jane Dagmi, Matthew Tenzin, Mike Agugliaro, and many more! Listen on our website at the button below, or find us on Spotify, Apple Podcasts, or wherever you get your podcasts.