Save the date for our September 25th Mastery Lesson: Selling With Confidence! Don’t get stuck feeling like you’re being pushy just because you’re trying to sell a client. It’s what you need to do to succeed in your business!
We have two new articles to share this weekend. The first is about how to not only attract affluent clients, but how to build trust with them so that they feel safe with their project in your hands. Our second article is all about the marketing tactics that successful designers use. Don’t waste time doing something that doesn’t work, and take a page out of the pro’s playbook.
Our Client Crush this week includes both Christi Barbour and Becky Asleson who were featured in a recent Business of Home article! We love seeing our designers contributing their wisdom and experience, and we appreciate the shoutout for Pearl Collective’s coaching!
How to Establish Trust and Rapport with High-End Design Clients
Struggling to connect with high-end clients? Our latest article shares key strategies to help you build relationships and grow your firm with these affluent design clients. Discover how to:
- Cultivate a strong personal brand that conveys luxury and sophistication.
- Master clear, transparent communication to build trust.
- Project confidence in your pricing and design process.
Systems and Structure: The Backbone of a Profitable Design Business
The world of interior design is more competitive than ever, but you can stand out from the crowd. Ready to elevate your business? Our latest article reveals the secrets of successful designers, including leveraging data and telling a compelling brand story. Learn how to attract your ideal clients and build a thriving firm.
Two of our favorite designers have been featured in a recent Business of Home article on keeping employees happy. We are excited that they asked Christi Barbour of Barbour Spangle Design and Becky Asleson of Maple & White Design to share their tips on how they retain and keep their staff happy.
Christi Barbour and Christi Spangle take a more holistic approach grounded in their core values. By prioritizing kindness, support and professional development, they have created an environment where talent thrives. They believe that a shared vision fosters collaboration and enhances team dynamics. This alignment fosters a sense of belonging and commitment, which is essential for long-term retention.
Becky Asleson asked for assistance from Pearl Collective and our coaches knew how to help her move away from a commission structure that was eroding the profit in her firm and encouraged her to hire full-time employees. Becky’s net income more than doubled in less than 10 months after restructuring and because of the changes they helped her make, her employees are happy, engaged and fairly compensated, and she no longer worries about staying in business.
Catch up on the Creative Genius Podcast and all of our latest episodes, featuring guests like Tina Ramchandani, Jane Dagmi, Matthew Tenzin, Mike Agugliaro, and many more! Listen on our website at the button below, or find us on Spotify, Apple Podcasts, or wherever you get your podcasts.
Unlock unparalleled insights with the FREE 2024 Interior Design Business Survey Results Report. Discover key trends, optimize your fee structure, and gain a competitive edge in today’s market. Don’t miss out on the data shaping the future of interior design!